case study · electrician
Ferstad Elektro Florø
A local electrician in Florø and Kinn, Norway — service, fault-finding, EV chargers, heat pumps and electrical inspections. The website is built to be found when someone needs an electrician — and to be cited in AI answers.
the brief
“Electrician in Florø” — owned, not rented
When someone needs an electrician, they search right now — in Google or by asking an AI. Avent built Ferstad Elektro's website local-search-first: the title says “Your local electrician in Florø”, the content answers what people actually wonder, and a schema-marked FAQ makes the answers citable in AI responses. Under the hood: a full structured business graph (13 schema types — organisation, contact point, person, article and FAQ) and an AI-readable llms.txt.

Measured on the live site
what we delivered
What Ferstad Elektro got
Design and development
A complete WordPress website on fast hosting (LiteSpeed) with a clear path to contact.
Local search first
Content and titles built around “electrician in Florø and Kinn” — the search customers actually make when they need help.
An FAQ AI can cite
Questions and answers with FAQPage schema — the format both Google and AI assistants pull answers from. This is how we do AEO.
A full structured business graph
Organisation, contact point, person and article — machine-readable and consistent, so both search engines and AI know exactly who Ferstad Elektro is.
Does your business need the same visibility?
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